Hi, I’m Laura.

I lead the design of digital products, brands and experiences — from strategy and systems to the final interaction.

BRAND · PRODUCT · EXPERIENCE

01. BRAND UNIVERSE

Awen Organic — Crafting a heritage-inspired identity

Awen Organic — Crafting a heritage-inspired identity


Starlite Entertainment

Starlite Entertainment — Family Entertainment Group

Starlite Entertainment


03. BRAND SYSTEM

Alko — Building an agency as a system

Payoneer — Systemizing a global brand for scale

02. ECOSYSTEM

My.Class Monaco, Educational Platform

My.Class Monaco, Educational Platform — Shaping the experience across all touchpoints

— Shaping the experience across all touchpoints

First Mate, Digital Sailing Companion

First Mate — Digital Boating Companion


04. PERFORMANCE

King, Candy Crush Soda Saga Video Campaign

King, Candy Crush Soda Saga Video Campaign


— Translating campaign objectives into engaging creative

Google, Voice Assistant Mobile Campaign — Translating campaign objectives into engaging creative

Google, Voice Assistant Mobile Campaign

06. STORY

My.Class Monaco, Educational Platform

Through The Rabbit-Hole — Excerpt from personal short blending motion and AI animation

— Shaping the experience across all touchpoints

First Mate, Digital Sailing Companion

The Lost Garden — Excerpt from personal short - motion & illustration


© 2026 LAURA ERBACHER